Associate Brand Manager

Wonderful Citrus is home to iconic brands like Wonderful Halos® and Wonderful Seedless Lemons®. We are a part of The Wonderful Company, a privately held $6 billion global company. Wonderful is an established company with entrepreneurship at our heart.

As an Associate Brand Manager, you will play a key role in shaping and executing consumer marketing strategy for Wonderful Seedless Lemons®. This is a great opportunity to help build a fast-growing brand that is revolutionizing the lemon category. You’ll bring strong project management skills and the ability to see projects through from idea to execution. Associate Brand Managers combine strong analytical skills with adaptability, tracking market and competitive trends while adjusting strategies to fit changing business needs.

Our marketing team partners with senior leadership to drive strategic initiatives and deliver growth. As an Associate Brand Manager, you’ll serve as the link between sales, finance, vertically integrated operations, and our in-house creative agency, helping bring our brands to life in market.

This position is based at our West Los Angeles office on a hybrid schedule – in office Monday through Wednesday, with the option to work remotely Thursday and Friday. The role also includes periodic travel to our Citrus headquarters in Delano, CA.

• Drive the annual brand planning process Wonderful Seedless Lemons® and manage the effective execution of marketing plans and campaigns; support marketing efforts for Wonderful Halos®
• Partner with Wonderful’s in-house creative agency to define creative, media, and PR strategies, providing direction for citrus marketing and creative campaigns
• Draft creative briefs for advertising campaigns and articulate relevant feedback to the Agency
• Analyze the performance of our citrus brands and relevant categories by leveraging multiple data sources, and track key success metrics around marketing efforts
• Collaborate with Trade and Sales teams to provide creative, analytical, and ad hoc support
• Project-manage ongoing packaging updates and point-of-sale initiatives, working closely with sourcing, print production, and NPD (New Product Development)
• Manage the marketing budget tracker and invoices for the citrus brands

• 4+ years’ relevant marketing or strategy experience or MBA with 2-3 years’ work experience
  • Consumer goods industry experience is a plus
• Experience analyzing syndicated data, preferably Circana/IRI or ACNielsen
• Understanding of general business principles (e.g. P&L, trade economics, and promotions)
• High level of proficiency in Excel and PowerPoint
• Understanding of packaging, advertising, promotions, and point-of-sale marketing
• Excellent analytical acumen to offer fact-based strategic insights
• Strong project management skills
• Executional excellence with attention to detail and adherence to deadlines
• Ability to multi-task and perform in a fast-paced environment
• Strong verbal, presentation, and written skills, including creative briefs
• Strong interpersonal skills that facilitate interdivisional networking
• Bachelor’s degree in marketing or related field; MBA is a plus

Pay Range: $110,000-120,000 and may include a discretionary bonus. Final compensation will be dependent upon skills & experience.

• Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including: 
  • 24/7 online physician consultations 
  • virtual mental health resources 
  • life coaching 
  • engaging employee community groups 
  • cash rewards for healthy habits and fitness reimbursements 
  • library of on-demand fitness videos 
• Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units. 
• Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses. 
• Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward. 
• Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace. 
• Building a Healthy Society: To date, our co-Founders Lynda and Stewart Resnick, through their foundations and The Wonderful Company, have invested more than $2.5 billion in education, health and wellness, community development, and sustainability initiatives across California’s Central Valley, Fiji, and the world. In 2024, Wonderful ranked as #3 in PEOPLE’s “100 Companies That Care” list and was named one of Fortune magazine’s 100 Best Companies to Work For. To learn more about our corporate social responsibility efforts, visit csr.wonderful.com.
• Giving Back to the Community: Make a difference with Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities. 

Wonderful Citrus is America’s largest integrated grower, shipper, and packer of fresh citrus, including clementine/mandarin, navel, and Valencia oranges; lemons; limes; grapefruits; and other citrus varieties. Wonderful Citrus owns, cultivates, and harvests over 60,000 acres of fresh citrus and ships it around the world each year to ensure a year-round supply. Its citrus can be found in the produce department of grocery stores across America under the flagship consumer brands of Wonderful Halos mandarins and Wonderful Seedless Lemons.

Wonderful Citrus is part of The Wonderful Company, a privately held $6 billion global company, which also has other No. 1 brands such as Wonderful Pistachios, FIJI Water, POM Wonderful, JUSTIN Wine, and Teleflora. To learn more about The Wonderful Company, its products, and its core values, please visit wonderful.com, or follow The Wonderful Company on LinkedIn, Facebook, Instagram, and Twitter. To learn more about The Wonderful Company’s corporate social responsibility impact, visit csr.wonderful.com.

The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.

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