Insight Manager

We are proud to be the world’s largest and most experienced flower delivery network. Every day, people trust us to deliver their best wishes and sentiments on their behalf. But it’s not just about being the largest - we pride ourselves on being the most personable too. Everyone involved - from our florists, to our delivery drivers, to our Customer Advisors all take care to add that little personal touch.

We’re also proud that so many award-winning florists choose to be part of the Interflora family. Each of our expert florists has a unique blend of skills, creativity and attention to detail that is needed to create every handmade Interflora bouquet.

As a business, we are driven by our Purpose, ‘to make beautiful things happen’ – it’s what drives us every day. We strive to be trusted, personal and special and each and every one of our colleagues contributes to that.

We have a very flexible approach to hybrid working, where our colleagues are trusted to choose how they manage their time and to decide where and how they work – just as long as they come to the office in Sleaford to collaborate and connect with each other on a weekly basis (although many colleagues choose to be in the office much more often than that).

Our colleagues tell us that they love working here and that we have a real ‘family feel’ that makes us a unique and great place to work.

We are recruiting for an Insight Manager on a fixed-term basis for 12 months to cover a period of maternity leave.  This is a fantastic opportunity to manage data integration, advanced analytics, modelling and visualization across our customer marketing data sources.

You’ll use your advanced analytical skills, consumer prediction modelling experience and your data-driven approach to help build our understanding of the Interflora customer as well as other consumers in the market, helping to identify commercial opportunities. The insights that you provide from your expert analysis as well as how you collaborate and engage with our wider Consumer teams will have a significant influence on our trading decisions!

In order to perform well in the role, we would expect you to have;

• In-depth expertise in customer segmentation, predictive modelling and direct channel targeting
• Excellent skills in campaign optimisation, including A/B testing and test / control evaluation
• Outstanding analysis skills with the ability to turn this into commercial insight that can support and drive trading decisions
• Skills in Google Analytics or other web analytics platforms
• Skills in ETL tools, such as; Alteryx or MS Data Factory as well as skills in PowerBI and data modelling
• An ability to collaborate with and influence others.

The newly refurbished Interflora House is in the heart of Sleaford – a beautiful market town in Lincolnshire. In our amazing newly designed workspace, we have a choice of over 80 ‘hot desks’ and 14 meeting rooms, as well as many different types of work areas to utilise throughout the day – whether that’s our ‘Library’ for some quiet thinking space, our ‘Heartspace’ for a chat over a free freshly-ground coffee, or our ‘Amphitheatre’ for social and collaboration activities. There’s even variety in our 3 main working areas, which include designated quiet desks, a ‘full bloom’ space for noisy, day to day work activities and calls, breakout spaces, meeting pods and conferencing facilities – the choice is yours and it’s all here at Interflora House!

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